Production of Apple’s top-secret AR/VR headset might start shortly.

According to the most recent rumours, Apple’s Reality One augmented and virtual reality headset may soon go into production. This is completely consistent with past hints that Apple’s first head-mounted display would debut in 2023, posing a threat to Meta’s status as the top supplier of VR gear.

DigiTimes, a reliable source of supply chain news, is where the news is from. The final assembly of the mixed-reality headset, which is anticipated to be called Apple Reality One or Reality pro, would apparently be carried out by Pegatron, a longtime manufacturing partner of Apple.
According to DigiTimes, a lot of progress has been achieved because Apple’s headgear is presently going through the production validation phase. The story continues by stating that March 2023 is probably when mass manufacturing will begin. Everything is set up for release in the first half of 2023 since Apple is anticipated to launch its Reality One headset in the first quarter of that year.
Even more pricey than the Meta Quest Pro, Apple’s Reality One is rumoured to be a high-end headset with even better performance. Apple frequently waits until a new product category has generated enough interest before introducing its solution to the market. Apple swiftly ascended to supremacy in the wireless earbud and smartwatch markets with its wildly successful AirPods and Apple Watch products.

Apple’s success isn’t assured, though. The HomePod and HomePod mini are well behind Google’s Nest and Amazon’s Echo speakers in the race for smart speaker supremacy. Additionally, Meta has a significant advantage because it controls a majority of the market for VR headsets and has many more years of expertise creating VR content.

It would be fascinating to watch if Apple will market the Reality One as a high-end entertainment headset for gaming and media consumption or as a VR headset targeted at the workplace, selling it as a Mac replacement. The iPad was unveiled in that manner. It took Apple a long time to start releasing productivity tools.

What do you think?

ZZED Reporter

Written by ZZED Reporter

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